preventing click fraud
click fraud prevention  


ClickHawk Features
 
Flag suspicious click activity and other unusual traffic patterns.


1. User ID 0000000 at IP xxx.xxx.xxx.xxx has clicked 5 times in the past 15 minutes.

2. User IP 111.111.111.111 is using a proxy server and has cookies disabled.
 
View how many times each user is clicking on your ad.


The grouped totals reports allow you to sort by User ID or IP address and see exactly how many times a user is clicking within a specified period.
 
Distinguish real visitors from robots and spiders.

1. IP 222.222.222.222 is a known (not a human).
2. IP 333.333.333.333 might be a robot because the browser type is unknown.
 
Automatically generate Refund Request Letters.
Once you have sufficient evidence that you are being billed for invalid clicks, ClickHawk can generate a refund request letter in compliance with the guidelines set by most search engines. Requesting a refund is as easy as copying and pasting the generated text into a new email to the provider's client support address.
 
See which domains (sites) your clicks are coming from.

Another group totals reports displays your top traffic referring domains. Easily see where you are spending the most without going to several different sites and logging in to obtain separate reports.
 
Discover the geographic location of your visitors.

Learn what country each visitor is clicking from with over 95% accuracy. For US users, pinpoint their location down to the City level, with over 75% accuracy.
 
Track clicks by IP address and unique user ID.
Instead of relying only on the IP address, which is sometimes not an accurate indication of a unique user, ClickHawk tracks by IP address and Unique user ID, as long as the user's browser support cookies. this feature not only permits the identification of unique users sharing the same IP address, but also can alert you to a single user that clicks through using several different IP addresses.
 
Report browser statistics on visitors.

Learn what browsers are most common on your site, and what percentage of your clicks are from known spiders, crawlers, or robots.
 
Customizable email alerts.
Optionally, you can set automatic email alerts to notify you at regular daily, weekly, or intraday intervals, in the event that suspicious activity is detected.
 
Set robot traps for an IP address or User ID.

With one click, you can turn on the advanced Captcha feature for any IP address or User ID. CAPTCHA stands for "Completely Automated Public Turing Test to Tell Computers and Humans Apart". When this is activated on an IP address or user that you are concerned with, whenever that user clicks on your ad they will be confronted with gateway screen and asked on enter a code that is displayed. This code is displayed in graphical form and is virtually impossible for robots and crawlers to decipher, but easy for a real user.  Regardless of whether the test is passed, they will be redirected to your site. However, the fail or pass on the Captcha test will be recorded for your information.
 
 


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